communication | THE MUNICH GROUP, INC.

Posts Tagged ‘ communication ’

Why is Social Media Different?

May 3rd, 2010
Posted in Uncategorized
By Munich Blogger

Let's take a quick look at one of the biggest shifts in how businesses and organizations relate to their clients and customers. First is the old way, the chart on the left. The old way consisted of top-down information flow, transmission. Imagine a radio antennae shooting out waves into the air. It didn't matter if anyone was tuned in or not, the tower was broadcasting and it was up to you to catch the signal. In old-school communication this is how it was, a one-way medium[ READ MORE ]

Flexibility is the New Relevance

February 23rd, 2010
Posted in Uncategorized
By Munich Blogger

You often hear people talk about Twitter or Facebook with the same disdain/detachment that parents tend to have when they analyze some outlandish outfit that their teenage son or daughter is wearing before heading out to school. "Oh it's just a fad," Mom says as Dad averts his eyes shaking his head in subdued shame and contempt at the zebra print/goth/homeless attire of his 15 year old daughter[ READ MORE ]

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