Posts Tagged ‘ business ’

One of Our Most “Interesting” Videos of 2011

We made this for a local youth basketball organization and can’t stop sharing it!  Enjoy[ READ MORE ]

It’s All About The Next Step

Success with your digital or print materials comes down to knowing beforehand what you want your audience to do. Most businesses have a plethora of marketing and communications materials out there. Chances are that your business has a website, a couple social media channels, printed promo packs, trade show handouts, trade show displays/booths, some video content, business cards, brochures and an office of some sort. It's a lot of words and images all rolled up into individual assets that you hope will lead someone down the path from not knowing about you to becoming a client. But here's the thing. A lot of these materials will not be effective for 2 reasons: [ READ MORE ]

How To Light A Room For Video

If you or your business is shooting your own video blogs, client testimonies or talking-heads content then make sure you take a close look at this chart. It illustrates some basic "I've never done this before" best practices for creating quality video with a bare minimum of gear[ READ MORE ]

Video: What Social Media Is (and is Not)

Our latest in a series of short videos about media, culture, social, video and business. [ READ MORE ]

Practical Video Tips for Making Your Own Video Interviews

Eliminate background noise. The hardest part of any video shoot is quieting the background noise. If you’re in an office, school or public place you’ll never be able to fully cut out all the sounds but chances are there are at least 5 things you can do to cut back on that noise.  Close doors [ READ MORE ]