Author Archive

Meet Your Makeover: Why Design Really Does Matter

So much emphasis today is put on content; content for your website, content for SEO, content for your white papers, etc... But what about straight up good design? Is making things shiny more important than populating them with content? Are they equal? Is it ok to have a bland and boring website as long as it's loaded down with good content? Before I answer that let's clarify a few things[ READ MORE ]

YouTube Statistics

If you need convincing that YouTube is a serious exposure tool and not just a place to watch cats do funny things then check out these statistics straight from the source[ READ MORE ]

How To Light A Room For Video

If you or your business is shooting your own video blogs, client testimonies or talking-heads content then make sure you take a close look at this chart. It illustrates some basic "I've never done this before" best practices for creating quality video with a bare minimum of gear[ READ MORE ]

Young Artist Spotlight: Chris Iwaskiw

If you've seen our latest "What is Social Media" video then you've heard some of the musical compositions of 14-year-old Chris Iwaskiw, an up and coming musician and artist. We asked Chris a few questions about how he does what he does and wanted to share his answers: [ READ MORE ]

Video: What Social Media Is (and is Not)

Our latest in a series of short videos about media, culture, social, video and business. [ READ MORE ]